An interactive storytelling sculpture for Pfizer’s headquarters
A real time expression of the Pfizer brand, driven by data that communicates key medical breakthrough milestones. This kinetic sculpture hangs from above, consisting of a series of rods that rotate at a slow, smooth pace. Each group of rods forming a helix move at a slightly different speed, transitioning from organized states of alignment to more random states.
Prototyping with engineers
Balancing form and function to ensure these isolated discs and nodes could spin freely and change through any RGB spectrum through the direct programming.